Aria Resorts has completed the acquisition of Island View Holidays, a portfolio of three holiday parks on the Isle of Wight for £11m, from Bluebird Partners.

CBRE advised Bluebird Partners on all transactional matters, successfully concluding a sale in Q2 2017.

The Island View Holidays transaction marks the completion of yet another investment deal in the holiday parks sector in the last 12 months. 2016 and 2017 have already seen more than £1.5bn of assets trade with predominantly large-scale, longer-term investors backing purchasing entities.

The deal demonstrates continued demand from established investors to enter the holiday park space on account of its long-term socio-economic and demographic growth drivers. In the last 12 months, CBRE has provided comprehensive advice in respect of circa 50,000 holiday units covering acquisition and disposal, investment advisory, valuation and technical due diligence.

James Elton, Managing Partner, Bluebird Partners comments: “CBRE has been a long-term property and transactional advisor to Bluebird across the specialist sectors. CBRE understood our business and the real estate opportunities from day one. They demonstrated access to a wide range of buyers, including established investors and operators along with new market participants, resulting in an exceptional result for Bluebird in exiting this business. This is the fourth successful disposal in the last three years delivering an exceptional internal rate of return.”

Tom Pritchard, Director, CBRE Specialist Markets
This deal showcases Bluebird’s ability to find value in alternative assets and also demonstrates major confidence in the long-term fundamentals and growth potential of the UK holiday park market. It reflects the continuing strong outlook for UK domestic holidays. The deal was highly competitive with a range of bidders, demonstrating the high level of investor interest in the U.K. operational real estate market and confidence in the future prospects of the leisure sector in a post-Brexit era. 
Tom Pritchard, Director, CBRE Specialist Markets